Pricing
What an iMessage API actually costs
Every published price we could verify, in one table, with the parts that are not on the pricing page: setup fees, what a line can safely send, and why nobody in this category charges per message.
$20
Cheapest published entry point, for a shared sender
$100–$200
Typical monthly cost of a dedicated number
$0
What testing costs — four of five providers include a sandbox
Prices checked August 2026. Vendors change these without notice — follow the links and confirm before you commit.
The model
Why it is per line, not per message
Understanding this one thing tells you how to read every price on this page.
Apple sells no wholesale access to iMessage, so every provider here reaches it the only way available: by operating real Apple accounts and real Apple devices, and putting an HTTP API in front of them. Each phone number you rent has physical infrastructure behind it.
That single fact explains the whole commercial shape of the category. The line is the scarce resource, so the line is the unit of billing. A dedicated number costs more than a shared one because it occupies capacity nobody else uses. And nothing is unlimited, because a line that sends too much gets flagged — which is a delivery problem long before it is a billing one.
The practical consequence is unusual and mostly in your favour: a business sending 400 messages a month pays the same as one sending 4,000. Small senders get proportionally far more for their money than they do on metered SMS. The arithmetic in full.
The number that is not on any pricing page
Cheapest is not free
Every provider
Published pricing, cheapest entry first
Providers we have reviewed in depth. Each tier is as the vendor publishes it.
LoopMessage
An omnichannel API covering iMessage, SMS, RCS and WhatsApp behind a single number — but no cold outbound.
| Tier | Price | What it is |
|---|---|---|
| Sandbox | $0 | Test the API before paying. Capped at 5 contacts. |
| Light | $59.99 /month, from | A dedicated sender for lower-volume conversation workloads. |
| Regular | $99.99 /month, from | The standard production tier. |
| Shared sender | $20 /month, from | A cheaper shared-number track restricted to AI assistant use cases, with a free tier below it. |
Tiers as listed on loopmessage.com. Prices are quoted as 'from', and the dedicated tiers are metered on daily active contacts rather than messages — model your own contact concurrency before comparing against a flat per-line competitor.
Miss Blue
A virtual iMessage line with a REST API and a shared team inbox on top of it.
| Tier | Price | What it is |
|---|---|---|
| Free sandbox | $0 | API testing before launch. No customer-facing number. |
| Shared number | $78 /month | Live conversations on shared infrastructure. Listed at $39/mo during their promotion. |
| Dedicated | $198 /month per number | Production line, unlimited usage. Listed at $99/mo during their promotion. |
| Enterprise | Custom | Multiple numbers, guaranteed terms, migration help. |
List prices with promotional rates as shown on missblue.dev. Promotional pricing is described as locked in for accounts created during the sale — confirm the current terms directly before you commit.
Sendblue
A REST API for sending and receiving real iMessages, with SMS and RCS fallback.
| Tier | Price | What it is |
|---|---|---|
| Free sandbox | $0 | Build against the API before you pay for a line. |
| AI Agent | $100 /month per dedicated line | A production line for an agent or a small outbound motion. |
| Enterprise | Custom | Multiple lines, outbound teams, and compliance requirements. |
Tiers as listed on sendblue.com. Third-party comparison sites quote materially different figures for Sendblue, so treat their own pricing page as the only authority and confirm before you budget.
Tuco AI
A managed, CRM-native iMessage service that fires the moment a lead converts — sold with white-glove setup rather than as raw API access.
| Tier | Price | What it is |
|---|---|---|
| Starter | $149 /month + $335 setup | The entry tier, including white-glove implementation. |
| Growth | On request | Higher volume. Pricing quoted after a demo. |
| Enterprise | Custom | Multi-line and agency deployments. |
The only provider here with a one-time setup fee, and the only one without a free sandbox. That buys you implementation you would otherwise do yourself — worth it if you have no engineer, expensive if you do.
Blooio
Messaging infrastructure across iMessage, RCS and SMS, sold on delivery reliability and instantly available pre-warmed numbers.
| Tier | Price | What it is |
|---|---|---|
| Starter | Tiered | Entry commercial tier. See their comparison page for current rates. |
| Commercial | $195 /line, promotional | Promotional rate shown at 50% off for a six-line commitment at the time of writing. |
| Inbound | Custom | Purpose-built for reply-first AI agent workflows. |
| Enterprise | Custom | High volume with operational security controls. |
Blooio's public pricing is presented as tiers with a promotional per-line rate rather than a simple list price, and the promotion shown was a six-line commitment. Get a written quote for your actual line count before comparing it against flat per-line competitors.
Also in the market
Vendors we price but have not reviewed
We have not run a paid line with these, so they are not in the comparison above. Their published pricing is still worth knowing when you are benchmarking a quote.
Photon
$0 / $25 / $250 per lineFree and Pro tiers run on your own Mac and Apple ID. Dedicated lines start at the Business tier.
Linq
Quote onlyFree sandbox, then enterprise pricing through sales. Competitor pages cite figures around $250 per line plus a setup fee — treat that as a rival's estimate, not a quote.
Worked examples
What it comes to in practice
Monthly cost for three realistic shapes of business. Using published list prices; volume discounts exist above a handful of lines.
| Business | Volume | Lines | Sensible pick | Monthly |
|---|---|---|---|---|
| Single-location clinic sending reminders | ~400/month | 1 | A shared sender, or one dedicated line | $20–$100 |
| Three-van home services company | ~1,500/month | 1 | One dedicated line | $100–$200 |
| Agency running ten client accounts | Varies per client | 10 | One dedicated line per client | $1,000–$2,000 |
The agency row is the one that surprises people, and it is the reason per-line pricing has to be built into what you charge clients rather than absorbed. The GoHighLevel version of this problem.
The rest of the bill
Costs that are not on the pricing page
Setup and onboarding fees
Tuco AI publishes $335 alongside its monthly price. Enterprise vendors frequently charge four figures. Always ask before comparing monthly numbers.
Additional lines
Rarely the same as the first. Get the per-additional-line price in writing, especially if you are multi-location or an agency.
SMS and RCS fallback
Roughly half your contacts will not be on iMessage. Fallback may be included, metered, or absent — and absent means those messages simply fail.
Minimum terms
Monthly pricing does not always mean a monthly commitment. Ask about contract length and what happens if you stop.
The person answering replies
The largest real cost of this channel, and it never appears on a pricing page. Replies arrive, and someone has to answer them.
Losing the number
Most providers do not let you port a number out. Switching later means telling your customers you have a new number — a cost paid in confusion, not dollars.
Questions
Common pricing questions
How much does an iMessage API cost?
Published entry prices run from about $20 a month for a shared sender to about $250 a month for a dedicated enterprise line. A dedicated number from a mid-market provider is typically $100 to $200 a month. Most providers bill per phone line per month rather than per message, so volume within a line's safe sending limit does not change the bill.
Is there a free iMessage API?
There is no free commercial API with its own phone number. Four of the five providers we review offer a free sandbox for testing, and Photon has a free tier that runs on your own Mac and Apple ID. Open-source projects such as BlueBubbles are free but require a Mac you own and send from your personal Apple ID.
Why is iMessage API pricing per line instead of per message?
Because the phone line is the scarce resource. Providers reach iMessage by operating real Apple accounts and devices, so each number has physical infrastructure behind it. Once a line exists, an extra message costs the provider almost nothing — which is why the line, not the message, is what you are billed for.
What is the cheapest way to test an iMessage API?
A free sandbox, which costs nothing and takes under an hour. Sendblue, Miss Blue, LoopMessage and Blooio all offer one. If you need a real customer-facing number, LoopMessage's shared sender is the lowest published entry point at about $20 a month.
Are there setup fees?
Sometimes. Tuco AI publishes a $335 setup fee alongside its $149 monthly Starter tier, and enterprise vendors frequently charge a four-figure onboarding fee. Ask about setup, per-additional-line pricing and minimum contract length before comparing monthly figures.
Further reading
Read next
The economics of a per-line plan
Why iMessage providers charge per phone line rather than per message, what that means for a small sender, and how to work out whether a line pays for itself.
7 min readComparisonsBest iMessage API in 2026
Sendblue, Miss Blue, LoopMessage, Blooio and Tuco AI, compared on price, capability and who each one actually suits. Including which to avoid for cold outreach.
12 min readComparisonsThe real cost comparison
Per-message SMS pricing and per-line iMessage pricing are not comparable at a glance. Here is the arithmetic, including the costs that never appear on the invoice.
9 min read